National Marketing Institute
Presented by NIRSA • November 2-5, 2010 • Memphis, TN
The National Marketing Institute is designed to provide a wide range of development opportunities for new and experienced marketing professionals. Through a variety of educational sessions in smaller, concentrated settings, the institute will address a number of topics relevant to the marketing of recreational sports.
Who Will Benefit?
- Professionals who are interested in increasing their marketing efforts and learning about new marketing strategies
- Marketing Directors who oversee planning, strategy and implementation
- Marketing professionals, both entry-level and experienced, who are responsible for execution of marketing strategies and promotions
- Programming professionals, both entry-level and experienced, who are interested in learning how to integrate marketing and promotional strategies to best publicize their programs and services
- Students interested in pursuing a career in marketing non-profit-recreation, sports, and fitness programs and services
- Anyone interested in enhancing their marketing efforts for a non-profit organization and increasing awareness of their programs and services
Program Committee
- Erik Riha (Chair), University of Illinois at Urbana-Champaign
- Heather Carlson, Boise State University
- Lauren Carrier, Towson University
- David Crutchfield, The University of Alabama
- Catherine Kropff, Virginia Tech
- Natasha Moss, Northwestern University
- Elizabeth Ross, Stephen F. Austin State University
- Maura Selahowski, Oakland University
- Gale Stewart, DePaul University
- Allyson Weitz, The University of Texas at Arlington
2008 NMI
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